DEAL IN FOCUS
WY advises award-winning mobile growth agency Phiture on its sale to Precis


February 2026
Technology and consulting services
Marketing services and technology
Insights data and analytics
Sell side & fundraising expertise
View DealPhiture is a Berlin-founded mobile growth consultancy and agency focused on helping apps grow sustainably and profitably. Its work spans growth strategy and audits, ASO and store conversion, paid acquisition and creative optimisation, and retention/CRM to improve engagement, reduce churn, and increase LTV.
After nine years setting the standard in mobile growth in a Brave New Digital World - through frameworks, e-books, Growth Phestival, podcasts, AI tech innovation and more – Phiture has found its “forever home”. Precis is a data-driven, results-first agency with an outstanding team, an ethical approach and an exciting business.
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