Having established the business in 2015, William specialises in advising the key stakeholders of both buyers and sellers on deals in the media and technology sectors, utilising his extensive global M&A experience from working on over 100 transactions across 25 countries.

With a keen eye on the media sector, William has a passion for disruptive technology and enjoys investing his time in learning about new and exciting tools and products. Beyond M&A, William ensures WY Partners is adopting the latest technologies – developing multiple in-house tools including their online M&A Tracker – and works to ensure technology is at the heart of their processes and client delivery.

After qualifying as a Chartered Accountant, he began his M&A career within Deloitte before moving onto Venture Capital investing in high growth technology businesses. In 2010, he joined WPP’s M&A team where he completed over 50 M&A transactions over four years including the transformative acquisition of AKQA.

He is a Member of the Institute of Chartered Accountants of Scotland and holds an MA in Business and Accounting from The University of Edinburgh.

Elliott works across corporate finance and transaction services engagements, advising both buyers and sellers on deals in the media and technology sectors.

Working alongside founders and shareholders of exciting, growing businesses and supporting them through what can be life-changing events is what Elliott really enjoys about his work at WY Partners. With a keen eye for detail and a deep interest in the media and technology sectors, he is able to provide clients with commercially focused insight that drive successful outcomes.

After beginning his career with KPMG in London within the Financial Services audit practice, Elliott then moved into the firm’s Private Equity transaction services team. There he supported a wide range of large European PE firms on the execution of deals primarily within the technology sector.

He is a Member of the Institute of Chartered Accountants in England and Wales (ICAEW) having previously graduated from the University of St Andrews with a degree in Management (MA).

Ollie assists on all aspects of deal execution, from identifying potential partners or buyers, through to SPA negotiation and completion.

Ollie also has experience providing financial due diligence services to both corporate acquirers and private equity investors.

He is deeply committed to offering assistance during crucial stages of a business’s evolution, motivated to guarantee optimal outcomes from both personal and commercial standpoints.

Prior to joining the firm, Ollie started his career in audit at PwC, where he undertook his ACA exams. He then moved to the Transaction Service team, providing buy side and vendor due diligence for both Private Equity and Corporate clients.

He is a Member of the Institute of Chartered Accountants in England and Wales (ICAEW) and holds a Bachelor’s degree (BSc Hons) in Natural Sciences from Durham University.

Ella is responsible for the firm’s marketing and sales strategy.

As part of this role Ella coordinates public relations and communications and is responsible for the firm’s visual identity and managing the promotion and positioning of the firm as experts in M&A advisory. This includes delivering quality marketing content across PR, social, email and events.

She also works alongside the deal team to provide strategic and design support to pitch activity.

Ella previously worked at Cerno Capital, a boutique private equity firm, in marketing, and holds a First Class Honours degree (MA) in Business Management from The University of Edinburgh. She also completed a summer program at Stanford University in Finance, and Technology Entrepreneurship.